Thursday, June 02, 2005

Great Blog About Podcasting

I happened across this blog called RexBlog by Rex Hammock. He has written three very interesting articles about how the iTunes announcement will change podcasting forever. He looks at iTunes as being the most successful (or actually one of the only applications of) micro-payment retail outfits on the web.

He goes on to suggest that it may be fool's folly to plan on really making a career out of of being a podcaster but he does suggest that this technology will make 'stars' out of a very few (he makes an NBA analogy here - you can't plan on becoming one of those select few, but if you do it will be extremely rewarding). He does, however, point out that the ability for selling directly through the iTunes store could offer some nice cross-marketing opportunities for other ventures (your music, your ebay store, etc..).

Anyways - worth a read and worth keeping current on...

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